What are your guidelines for artwork?

This information is intended for graphic designers or people with some graphic program knowledge. If you are unsure of any of these requirements, please do not hesitate to contact us. We will be more than happy to speak with you or your graphic designer to help with this process.

Unless you have extensive knowledge of color profiling, we recommend that you design in a RGB colorspace. Technology has changed dramatically from just a few years ago and our rip and printer automatically converts graphics to CMYK for printing. You should note that all monitors display as RGB, which can cause CMYK values to be misrepresented on screen. Providing art in CMYK may produce unwanted color shifting which we are not responsible for. All files should be full scale at the appropriate resolution. While artwork for a business card or flyer for example, is designed at 300 dpi at full scale… large format designs such as vehicle wraps and banners should be 72 dpi at full scale; anything larger will cause the file size to be too large, resulting in us reducing the size anyway. Our standard printer quality setting is 720×720, printing a full scale file designed at 72 dpi can produce amazing detail and clarity. Vector files do not have resolution concerns, although their gradient and effects do and will need to be adjusted accordingly in the file settings.

File types we accept and recommend are .AI, .EPS, .PDF, .TIFF, .PSD, .JPEG; please contact us for anything other than these file types. You can either send your files to us by email, upload them onto our website or share them using any online file sharing site such as Dropbox.com

Remember, poor resolution art cannot be enhanced. Your image quality is dependent on the original resolution of your artwork. “Crappy in, crappy out.”